This Houston-area builder needed a website that pulled it out of the small-company custom-builder pack for potential buyers. Like many builders, this client felt the website just needed to show pictures of the home, lots of pictures.
My goal was to create an environment that began to create a brand while giving the company the much-desired photo showcase. The company focuses on quality construction that includes many current design trends while providing a lower cost-per-square-foot than many of its competitors.
The site is not fully executed, and there are many design tweaks remaining. The client went live with the site in March 2012. Revisions are underway with the design group.
What did I do? I wrote the copy, helped select the photos and worked on a basic site layout. Does the site do the job? It’s a work in progress, but it provides a professional footprint on the web, and that’s a good start. Visit the site here.
A Facebook page is in the planning stages.